An Unfair Business Advantage

Posted by Andy | Posted on 25-03-2008

Category : Business Building, Starting Out

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Quick recap: Frustration can be turned into fun, once you understand
you’re on the edge of a breakthrough, AND you are truly jazzed and
excited about your topic, but…

Here is the CAUTION from yesterday’s posted message:

Be VERY careful that your hot topic, your passion, is also a business
strength for you. What am I talking about?

If you love the rock band, RUSH, so much so, that you can recite lyrics
in your sleep for the last 30 years+ they’ve been around, and they
inspire you to the point where you want to become a rock drummer…

but you CAN’T play one rhythmic lick on the kit to save your life,
then you’re not working from a strength, you’re working from a weakness,
despite your enthusiasm and excitement.

What I mean is, excitement is great, but it’s a fallacy to belive that
you can be great at anything you want. Now, I agree you can get GOOD at
pretty much anything, given enough time dedicated to it.

But to be GREAT at something takes talent — more specifically, natural
talent.

HERE’S WHAT I DON’T WANT YOU TO DO…

And that is, spend hours upon days upon weeks upon months and even years
pursuing your passion, that’s based on a weakness, which leads
to stress, pain from little cashflow, and an early grave.

Business should be fun! You should be waking up every morning
and really can’t wait to see what the day brings. THAT’S when you
know you’re working from a strength.

The perfect (business) marriage is working from a strength you have,
while really enjoying what you’re working on.

LET ME DEFINE A STRENGTH

I want to be really clear, that a strength is something that
comes more naturally to you, where others tend to struggle.

For example, if you’re REALLY good at building relationships with
people, especially from first meeting them, then you DON’T want
to spend your time behind a desk projecting the sales figures.

The sales figure person would not want to even think about moving
from behind that desk and talking and networking with others either…

just like you couldn’t imagine sitting at desk all day, crunching
numbers. Could you do it? Of course you could. Do you really want
to? I don’t think so. And if you did, you’d be doing your business
an injustice by being mediocre.

And mediocrity sucks.

You want greatness. Shining success. Superb teamwork. A thriving
business!

Your strength will ultimately define you and your company’s success.
And that’s EXACTLY what you want.

I’ve become known as the “Cash Crisis Strategist!” I’ve never thought
of myself that way, until people started branding me that way. And
quite frankly, I wasn’t sure I liked it…

But because I see the value in it, as it’s also my main product, it has
led to other unexpected and exciting things to help others in a greater
way that would not have happened otherwise, simply because I embraced
it, and ran with it.

And I discovered it’s actually a strength, and a great position to
be in, because almost EVERYONE at some point faces a cash crisis
(yes, even gurus) and they need some help, some direction, some
guidance.

And not only am I prepared to give it to them, but they actually
come to me and ask for help, because I’m working from a strength.

Do you see the difference?

Working from a strength defines you and your company, gives you
leverage, and truly an unfair advantage!

All good things.

- Andy

P.S. The netSlingers HOTLINE is open 24 hours for your convenience.
Record your question, frustration, comments, whatever you’d like.
Call 214-615-6505 ext. 8698 and I’ll get back to you right here.

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Turn Frustration Into Fun and Profits

Posted by Andy | Posted on 24-03-2008

Category : Mindset

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Zaqueu is frustrated and ready to quit. How about you?

“My frustration with IM til now is to fix things when I join some
program, system or whatever stuff I’d join. They say it’s easy to fix,
it’s 99,9% done for you…and so on.

“But when you have done all the instructed matter, you find that nothing
is working [in] my favor and my effort [is] in vain, because even if I
promote it the right way, things seem to be not working and I find
myself on loss of time and money.

“Haven’t found something that really works, and I’m skeptical and about
to give up.”

Don’t give up!

I have to tell you, Zaqueu, that you are JUST about to break through
to the other side and reach a measure of success that will inspire,
encourage, and bring you up to the next level.

But you must move forward immediately.

The best thing about frustration is that it’s an indicator of something
your brain is getting annoyed with, because it wants to…no…NEEDS
to find the answer.

That means you’re asking good questions, but just need to tweak or
adjust ever so slightly, to now ask GREAT questions.

This takes you from frustration to fun.

For example, you may ask yourself: “Why am I fat?”
Your brain responds: “Because you are a pig!”

Not very inspiring or constructive, I must say.

Now ask: “How can lose two pounds a week, while having fun?”
Brain responds: “Hmmm…we could walk those off every morning. No,
wait! We could cycle those off on the trail. Hey, even better! We could
DANCE those pounds off to some of my favorite tunes!”

See the difference the rephrasing of a question can challenge your
brain! That’s exactly where you are right now, Zaqueu.

Now, I’m not sure what kind of programs you’ve been trying to promote,
but they should be step-by-step to install (without any “fixing” of any
kind). i.e. they should work!

Perhaps you need to reconsider the programs you’re looking into.

Let me ask you a question:

What topic are you REALLY excited and jazzed about? I’m talking
about something where people tell you to ‘shut up’ about it already.

Know what I mean? Once you get started on this topic, you can go
on and on and on, til someone walks out or hangs up the phone
because you LOVE this topic so much.

THIS answer (or topic) should be tied-in with what kind of program
you’re looking to promote. Why? Because when frustration sets in
(and it always does when a breakthrough is about to happen), you
will dig under, jump over, circle around, shoot through, find a way
to get around it, JUST because you love it so much and now perceive
it as a challenge, instead of defeat.

Does that make sense?

There is a caution, however…but I’ll have to make that on another
post, as I have to get back to my “fun!”

- Andy

P.S. The netSlingers HOTLINE is open 24 hours for your convenience.
Record your question, frustration, comments, whatever you’d like.
Call 214-615-6505 ext. 8698 and I’ll get back to you right here.

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From Mastering Your Time to Affiliate Marketing

Posted by Andy | Posted on 22-03-2008

Category : Affiliates, Starting Out, Time Management, Websites

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Doreen is having a challenge with her time. Here was her question.

“My biggest problem is TIME MANAGEMENT. During the day, I do the
bookeeping for my husband’s “real world” business and I try to fit my
online business into the gaps. Two problems I keep encountering are: 1)
Whenever I think I have everything caught up and can give my business
some attention, I get interuptions and more “honey do” lists, and 2)
People don’t seem to respect my requests to treat my “job” the same way
that they would theirs because “if I’m home, I’m not REALLY working.”

“Didn’t mean to go on a rant there, but I’m really passionate about my
business and it’s getting very frustrating to not be able to devote the
amount of time to it that I would like to. Were you able to work from
home, or did you have to set up an outside office to work from? I’m
starting to feel like this would be my best option.”

Doreen, this is an important piece of the puzzle to get nailed down,
because it separates those who succeed wildly and those who struggle
with the daily tasks of everyday living.

Your environment AND team is critical to your success. For example, I
have THREE young children (all under the age of 10). I’m a single dad.
I work from home, running a successful online business, while producing
films. I go on EVERY class trip with my kids, and even pick them up
for lunch EVERY DAY.

The day I found out Steven Spielberg, while producing and directing
Hollywood blockbusters and running a world-class studio, carpools his
children to school EVERY DAY, was the day I KNEW something had to change
in my life!

Instead of retelling how to take control of that beast called time
management, and how to tame it, let me direct you to my January 1st
post. It gets more specific.

You can see it here: http://netslingers.com/updates/new-year-new-slate/

Let me know if that helps…

* * *

sveg4 asks:

“How do you build a downloadable product page?”

This question can be a big one or a simple one. Let’s start with
simple first…

A downloadable product page is no different than a sales page,
except the links you have on this page allow you to access or download
your digital product.

Where are the products located? On YOUR server, in another folder,
that allows your buyer to access those items.

The REALLY short answer is to go back to ANY download page where
you have purchased something yourself, and see and learn from their
example.

The long answer depends on how much knowledge you already have
about building pages. And personally, even though I can build
a download page, I’d rather have someone else do it. That way,
my time can be more focused on teaching and marketing.

* * *

Ray asks:

“I am a beginner at internet marketing. I do not have a website. My
interest is in affilliate marketing. I can use all the help I can get to
start this business the right way. So any suggestion that you could give
me on getting started would be greatly appreciated.”

If you want to become a GREAT affiliate marketer, then you want
control and specific knowledge. What do I mean?

You need to position yourself as the “GO TO” guy for the best
products available for your target market. If I was starting
out today to become a top-producing super-affiliate, I would
specialize in ONE market.

It doesn’t matter which market you choose when it comes to affiliate
marketing — mainly because if there are worthy affiliate products
out there, then we must assume there’s a market for it. (Otherwise,
you’re struggling upstream without a paddle, by choosing a product
to promote with NO market. This is critical…making sure there’s
a demand for your products.)

So, first choose a market you’re passionate about. If you love fly
fishing, that’s your first choice. If you love fixing-up run down
properties, then that’s your first choice.

Second, whichever product you choose to first market, make certain
you have used it, learned from it, benefited from it, and KNOW it.

This is probably the BIGGEST mistake first-time affiliate marketers
make... promoting something they’ve never used or have any clue about.
It’s your DUTY to the know the product you’re promoting inside out and
backwards on any given day.

Otherwise, how will you effectively promote it? What will you do if
someone asks you specific questions? Plus, here’s the biggie…

Is this product you’re promoting even worthy of anyone’s time?
How important is your reputation online or anywhere?

To be blunt here…if you promote crap, you’ll be out of business
overnight. If you promote excellence, you’ll be building a
business, as people will come to expect only the best from you.

And they will VALUE your opinion and recommendation — being the
‘GO TO’ guy for this market.

That’s a start. There’s more, but starting is your first step.

Let me know if that helps, and we can go further.

- Andy

REMEMBER, if you’d like to leave your question or have any comments about
this blog post, I’ve set-up a special netSlingers HOTLINE for you, if you
don’t like to write. Call anytime: (214) 615-6505 ext. 8698

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Getting a TON of Free Traffic

Posted by Andy | Posted on 21-03-2008

Category : Articles, Blogs, Joint Ventures, Traffic

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Here’s the question that “TM” asked yesterday:

“My biggest concern is trying to get a ton of free traffic. I choose to go
with free traffic techniques because, naturally, it’s more cost-effective for
your business.”

Great question.

I agree that free traffic is a great thing to get really good at creating.
In fact, netSlingers has been built on free traffic.

There are really only TWO categories to get free traffic. Would you like to
know what they are?

1. Work for it.
2. Borrow it.

The latter is what’s responsible for us building a real online business. And
the former is generating more and more revenue for us, as we go along. But
here’s what I mean about first working for it.

  • If you have a blog, that’s working for free traffic
  • If you write articles and submit them to PR wires or article sites, that’s free traffic

If you don’t have a blog, you should. I recommend WordPress because, #1 it’s
free, #2 it’s used by all the top marketers out there (for a reason), and #3 it
gives you the ability to get socialized with all the networks out there like DIGG, Delicious, Reddit, Smarking, etc. Why is that important?

This whole “Web 2.0″, which I think is a terrible term, is just simply
connecting with other people more personally — opening up a dialogue in
essence. That means TARGETED, RELEVANT, and INTERESTED traffic.

WordPress gives you more flexibility (and personalization) on your own terms.
If you’d like to learn the EASY way to do it, use this resource:
WordPress Made Easy!

If you prefer NOT to spend the time setting up a WordPress blog, I can refer
you to someone who can do it for you very quickly and cost effectively. Just
drop me an email and let me know.

Alternatively, you can also start a free blog at blogger.com in three easy
steps. The ONLY caution here, is that once you have it going and built-up in
content, you can’t take it with you. It stays and is hosted on THEIR server,
along with other certain restrictions.

* * *

Articles are another great way to drive free traffic. I’ve built lasting
relationships because of article marketing. And when I say “article
marketing,” all I’m really saying is the process of submitting short articles
that YOU write, that teach the reader something of value. And you post it
to several sites that want articles (or content).

* * *

Now, BORROWING traffic is a really big and fast way to drive targeted
traffic to your websites, literally, overnight.

This is called a joint venture — also known as a strategic alliance.

A joint venture is simply this: When two or more people/companies work
(venture) together (jointly) for one another’s mutual benefit.

It’s powerful. It’s quick. It not only drives tons of traffic, but you
can hit several birds with one stone here. What do I mean?

Apart from driving traffic, you can:

1. Build a killer list at lightning speed.
2. Create an instant product.
3. Make a pile of cash quickly.
4. Build lasting relationships for ongoing profit.
5. And so much more.

However, it would take me at least two hours to get you started
on doing your very first joint venture, which I’ve done for others.

Next week, I’ll be talking a lot more about it. So, watch your email.

Tomorrow, I’ll be going over another question that was submitted,
and answer it right here. So stay tuned!

- Andy

If you’d like to leave your question or have any comments about
this blog post, I’ve set-up a special netSlingers HOTLINE for you, if you
don’t like to write. Call anytime: (214) 615-6505 ext. 8698

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Catapult Your Business to Great Success

Posted by Andy | Posted on 20-03-2008

Category : Business Building

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It’s hard to believe that just one year ago, we launched our
FIRST netSlingers product, “I Need Cash Now! Audio Series.”

In celebration of this milestone, we are about to introduce
and unleash a very special program that, if used, will take
you and your company to meteoric success.

It’s THAT powerful!

But I have to be completely open here with you now…

I’ve taken on a massive project that’s scheduled to arrive
on the scene this Summer 2008. All I can tell you at this
point, is that it involves films and online marketing
in a very unusual and BIG way…and profitably so.

Which means my time has become more and more LESS,
if that makes any sense. I should say “more of a
premium” these days, as my time is divided between
my family, the business, development and production
of film, and online business-building and coaching.

At the same time, I want to help YOU in a way like
I’ve never done before because I love seeing others
succeed, especially when that light bulb suddenly
glows brightly when a tremendous insight and shift
happens when something CLICKS into place for you.

I actually LOVE seeing or hearing that moment occur.

It’s just like when my kids come home from school and share
with me something they’ve NEVER heard before that day, and
they are BURSTING with enthusiasm over it…

And I put myself back into THEIR shoes for a split second when
I first heard that huge revelation for the first time myself.
And it’s often something so simple, yet exciting.

I relish that.

So, I’ve come up with a solution to have you succeed in a big
way this year, while I can still manage my time effectively
and work with you to get the answers and results you seek
very quickly.

And it all starts with a question — one that will be YOUR light bulb moment.
Here it is…

“What is your biggest problem or frustration in your business RIGHT NOW that you’re encountering, that you truly believe if overcome, would catapult you and your business to great success?”

Answer as specifically as possible. The more detailed the better.

If you can say that you don’t know how to create a simple logo
for your dog grooming business or you’d like to set-up your first
autoresponder (or would even like to know what that is) or how to
set-up a successful business model for your car detailing business…

the more I can help you specifically.

And I don’t care whether you’re absolutely brand new to the Internet
and marketing, or whether you’re experienced and just stuck at a certain
level and want to breakthrough…

netSlingers is here to listen and give you answers.

Use the Comment form below and post your question. Then stay tuned over
the coming days for those answers.

- Andy

************************************

P.S. Mark your Calendar for Thursday
March 27th at Noon EDT/9 AM PDT as
our journey will REALLY begin!

************************************

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